Pixel Health Launches One Thread AI-Powered Experience Layer for Unified Patient Access and Engagement

A collaborative go-to-market approach with Praia Health that accelerates digital front door transformation while keeping health systems in control of their strategy and brand

Pixel Health announced the launch of One Thread, an AI-powered experience layer that sits above a health system’s EMR and existing tech stack, unifying every patient touchpoint into a single branded journey. Instead of adding another point solution, One Thread acts as an identity-first orchestration platform and branded engagement layer that wraps around and extends a health system’s portals, websites, apps, contact centres, and digital tools.

Pixel Health’s approach is to begin with strategic and operational alignment so that patient access is driven by each health system’s own strategy, service model, and priorities, rather than by vendor product roadmaps. First, the team helps organisations define their patient access strategy, align cross-functional ownership, make enterprise tradeoffs explicit, and design patient access as a coherent service. Pixel Health then delivers a platform built around the client’s service model, with modular, extensible architecture, enterprise-owned logic and workflows, and the freedom to evolve without renegotiating strategy.

“For years, access and engagement have been defined by vendor roadmaps,” said Jill McCormick, EVP Product & Design, Pixel Health. “With One Thread, health systems stay in charge. We help them design the experience they want to create for patients and then provide the AI-powered layer and operating model to run it.”

As part of a collaborative go-to-market approach, Pixel Health is partnering with Praia Health, whose patient experience orchestration platform was incubated within Providence and is now being scaled to additional health systems. One Thread deployments will leverage Praia as a core underpinning technology within Pixel Health’s broader reference architecture, while Pixel Health leads overall strategy and operations.

Core features of One Thread include a single, universal patient identity and sign-on; a unified entry point across all digital and human touchpoints; data to power personalised experiences; and an agentic front-end that coordinates self-service, automates workflows, and seamlessly escalates to live care teams. For health systems, this turns fragmented, episodic patient interactions into a relationship with continuity. One Thread helps organisations own the patient experience, enabling personalised engagement, better activation and retention, more efficient operations, and a scalable model for streamlining services across care settings and over time.

“This partnership combines our proven patient experience orchestration technology with Pixel’s strategic plan and the operational readiness required to execute it,” said Justin Dearborn, CEO, Praia Health. “Together, we’re enabling more health systems to regain control of their digital experiences.”