Bangkok Dusit Medical Services Partners with CNN to Tackle Global Health Challenges

11th February, 2025

Collaboration aims to explore next-gen healthcare solutions through innovation and global insights.

Bangkok Dusit Medical Services Public Company Limited (BDMS), the largest private healthcare network in Thailand, has continued its long-term partnership with CNN International Commercial (CNNIC) through the sponsorship of Vital Signs hosted by Dr. Sanjay Gupta, CNN's multiple Emmy award-winning chief medical correspondent.

CNN's Vital Signs aims to bring viewers health stories from around the world and raise awareness around global health issues and healthy living. Along with a digital editorial series on the Vital Signs digital hub, Vital Signs highlights key health issues and developments with our long-term commercial partner, BDMS. Aired in December, Vital Signs explored the science of sweat, complemented by One Health vignettes that highlighted best practices in health and wellness. Additionally, BDMS has extended its sponsorship of Anderson Cooper 360 for CNN International Asia's feed. for CNN International Asia's feed.

"We are thrilled to continue our collaboration with BDMS and join forces with a brand who is dedicated to the mission of sharing vital global health information. As audiences become more engaged with medical advancements and solutions, this extensive cross-platform campaign, including the sponsorship of Vital Signs will continue to enhance visibility around health topics that resonate with our global audience," said Cathy Ibal, Senior Vice President, CNN International Commercial.

"At BDMS, we strive to deliver world-class medical standards while enhancing value-based healthcare services for patients from around the world. Our partnership with CNN has been pivotal in helping us build global awareness and attract medical tourists. This collaboration strengthens our dedication to advancing healthcare. We are honored to continue this partnership of engaging global audiences and emphasizing the significance of health and wellness," said Dr. Poramaporn Prasarttong-Osoth, President, Bangkok Dusit Medical Services Public Company Limited.

The half hour special Vital Signs explored how sweat is now a valuable diagnostic tool. CNN talked to researchers around the world who are looking to learn more about this valuable fluid and discovering biomarkers in sweat that could help diagnose things like depression and anxiety or help provide precision medicine to treat diseases like diabetes, leukemia and Parkinson's.

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